Customer

Sprout Social

Founded in 2010 and based in Chicago’s vibrant West Loop neighborhood, Sprout Social is a social media engagement platform that provides a consolidated tool for businesses which includes publishing, monitoring, customer service tools,
analytics, and team collaboration features. The company headquarters is a lively center of technology innovation, product development, creative marketing and outstanding customer service, with a team of more than 85 engineers, marketers, designers, product specialists and customer service professionals.

Customer’s Business:

Sprout Social is a social media management platform that provides businesses with publishing, engagement and analytics.

Challenges:

As an early-stage startup, Sprout focused on product development instead of servers; but as the company matured, their growth was outpacing their ability to scale, resulting in the need for a flexible hybrid infrastructure.

Rackspace Solution:

Hybrid Hosting, Dedicated Servers, RackConnect, Public Cloud, Cloud Block Storage, Cloud Backup, Cloud Files

Business Outcome:

From concept to current state, Sprout holistically addresses social media engagement, publishing and analytics, resulting in the company experiencing unprecedented growth, setting the gold standard for social business.

The Rackspace hybrid infrastructure is a major product differentiator for us.

Aaron Rankin, CTO and Co-Founder, Sprout Social

The flexibility of a hybrid offering with rich cloud services enables us to bring our product to market and innovate faster. The Rackspace infrastructure is an enabler, never a constraint.

Aaron Rankin, CTO and Co-Founder, Sprout Social